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Mandy's Simple Coconut Cream Big Mac-aroon |
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Click on photo but try to resist taking a bite |
Steve Herrell of Boston brought to the world of ice cream - see sidebar below) and offers such exotic varieties as
Hazelnut Hash, Caramel Espresso, and Dark Chocolate Chipotle, my favorite remains Simple Coconut Cream. They’re available in three sizes for any appetite: Mini-Macs, Big-Macs, and Mighty Macs (although
with the recent threat of law suit from the McDonalds Corp. over copyright infringement, a name change for the mid-sized treats
is apparently imminent). Fifty cents extra for a quick dip in a vat of molten
dark chocolate is highly recommended and a final topping of crushed nuts is pure indulgence.
“Of course,
their consumption is not limited to Passover. Justice David B. Saxe of the State Supreme Court in Manhattan, for example,
is a macaroon purist who eats them all year long." They [Mandy’s Macaroons] have a taste that is otherworldly," said
Justice Saxe.” [NY Times]
Mandy is still relatively new to the business. Baking was merely a holiday
hobby for many years until his friends and family who, after receiving these special treats by overnight courier each year
at Passover finally convinced Mandy to roll the dice and start his own business. And
to his credit Mandy has not forgotten his true fans. His long standing tradition
of preparing the home baked version in his modest midtown apartment galley kitchen continues as do the complaints from Andy
on finding remnants of coconut in every corner of the apartment. Despite his overwhelming commercial success and unofficial title as leader of the Macaroon Movement, fortunately
Mandy has not forgotten his roots and we continue to receive his otherworldly package of lovingly handmade treats to start
the Passover season off right.
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Correction:
An astute reader pointed out that an earlier edition of Opinion8ed contained an inaccuracy. In fact it was Steve Herrell,
not Ben and Jerry who originally invented the concept of mix-ins. Herrell began adding Heath bars and later M&Ms,
Reece's Peanut Butter Cups, nuts, raisins, fruits, etc. and custom mixed them in a process he called "smoosh-ins" as early
as 1973 whereas Ben and Jerry didn't open their first store unti 1978 .
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